How can you ensure the success of a mobile application, especially an Android app. It’s the billion-dollar question that entrepreneurs ask. However, it’s quite natural, as the project can involve lots of time, money and effort for development. After development it’s launched on the app store and if it doesn’t succeed, the failure could turn out to be really costly. But why should your Android mobile app be rejected?
To develop an app and launch it in a market swelling with over 2.5 million apps on Google Play, every entrepreneur needs to keep in mind several important points to cope with the growing competition and to create a competent app. So, here are some important tips that can save your day! Ensure success not failure.
Inadequate research.
When you hit upon an app idea you need to take care of app strategy and market research. If you can’t research on your own, outsource professional help. You need to find a USP for your Android mobile app that will also help you develop the strategy. Profile your target audience, evaluate the potential demand, consider various market factors, like demography, related to your app and user requirements. Inadequate market research can fail to transform your concept into a user friendly solution. When ready with your plans hire the right mobile app developer.
Poor design and User Experience.
The UX design is a critical factor in mobile app development. Keeping in centre all the requirements and preferences of the end-user is primary. An impressive and interactive UX can attract valuable downloads initially and loyal customer following later. On the contrary complex navigation and occasional glitches could kill the app subscription and reduce its rating.
Development glitches.
A good app development company will be helpful in building your app, as not just the design but the software behind it is also key to its smooth functioning. The app developer will provide you the interactive design and the support to run it. For example, an e-commerce application not only has to offer a good product search feature on a friendly User Interface, but also easy navigation and a quick check-out process. No doubt this will also affect the cost of development. But do not compromise for good results and integration of features.
Inadequate Testing.
Any mobile app has to be tested to ensure its efficacy in running on multiple mobile devices. Testing the app is crucial, as hardly any business app is bug-free. Without proper QA testing, it may face issues which may lead to rejection by users and its failure. Test it thoroughly as the first impression is the best impression.
Customer Support needs.
Any product needs customer support to survive the competitive market. Lack of service, like 24×7 support, can lead to failure in the app market. If need be, take help of the cloud for improved support in the app. Resolve issues quickly and efficiently, as users cannot wait.
Inefficient Marketing.
App marketing is essential as the Android OS holds 76% market share amongst mobile platforms. An experienced android app development company can run a campaign before and after launch, for initial hype and feedback. Use app notifications for business activity, offers and promotion, to reach and engage your target audience. Insufficient marketing shouldn’t stop your success.
Performance snags.
Developing a feature- rich app is s prerogative, but performance glitches shouldn’t annoy your users. The app should be updated to improve performance, meet requirements and to adopt innovative features quickly. With the advent of new Android versions in this open-ended platform, seamlessly performing apps are successful and survive longer.
Build a new app or upgrade your existing app with the right features to support your business objectives and to leverage social media networking. At Mobileappoutsourcing we can build you the right mobile applications for whatever business requirements. A successful mobile app is worth the investment as it yields better RoI. Discuss with our mobile app expert team to ascertain what’s best for your app project. Visit – www.mobileappoutsourcing.com. If you fill up the enquiry form here and our executives will contact you soon.